I love hulu... i use it on my PS3 to watch TV. This is a stupid idea and will just lead me to download the shows from less-lawful sites. I actually watch the limited commercials hulu has as opposed to regular TV where I just tune it out.
Fail. How does conjecture of a guy who admittedly has not even been to his first board meeting = SOON to be anything? Pay services are not even on the current agenda.
Hybrid business models that include both ad-supported and subscription content are the only way TV shows, movies, and newspapers will continue to function.
Realistically, we should be paying for this content, whether through our time (watching ads) or through dollars (subscriptions).